Developers were not be able to effectively collaborate with manufacturers to produce the goods causing returns to be small and the manufacturers would eat into the developer’s profits during the negotiations; the cost of collaborating between developers and manufacturers was too high. All the buyer expects is that the quality, price and service are met according to their wants. Netflix, being a new eCommerce enterprise offering a value proposition to the customers of Blockbuster, has managed to steal a segment of their market. Discuss competition in the digital economy. B2B, B2C, C2C and similar opportunity help Microsoft products, for instance, have such a market share on commonly used software applications and eBay is a good example of an online auction house. For instance, Progressive.com has made it the center of their marketing strategy to show their clients the offers they would get from competitors, something unheard of in the past. A good example of such enterprise would be software vendors who allow customers to research and purchase products and added licenses directly online. These classical restrictions do not apply in the eCommerce business model as coordination can be achieved easily, virtually, at a very low cost. E-COMMERCE : ROLE OF E-COMMERCE IN TODAY'S BUSINESS Anjali Gupta Assistant Professor in Commerce CCAS Jains Girls College, Ganaur Sonepat (Haryana), India ABSTRACT E-commerce stands for electronic commerce and pertains to trading in goods and services through the electronic medium. A good example is how the common use of flash as a medium to display videos online has caused most users to have the flash plug-in installed on their computer. Most eCommerce enterprises will sell items that are shipped directly to customers from distributors. eCommerce allows new startups to grab a hold of market share previously held by traditional companies very quickly as, in most cases, they do not carry inventory and do not have to deal with large overheads. As the threat was perceived to be real and dangerous, Blockbuster has implemented a value added feature to their regular in store rentals by allowing customers to rent films online (which they receive in the mail) and exchange them at a physical storefront if they wish, giving them the added option of exchanging the viewed DVD for a new one at a local Blockbuster franchise. The internet has allowed companies to give more emphasis to the intangibles and bring them to the front line and turn their value into revenue. Business to consumer (B2C) trading which involves […] However these intangibles have had little or no value when separated from a business’s physical core. E-commerce has a strong impact on taxation and tax policy. Whereas the clients of Netflix have no such option but to mail the DVDs back and eagerly wait for their newly selected films to arrive in the post. Another example was in the case of Beta vs. VHS – VHS dominating the market and never allowing BETA to gain popularity in the marketplace. Marketing, E-Commerce, E-Business, Performance, Literature Review . the Impact of Electronic Commerce on these Business Value components. For an e-commerce website, the costs of storing and referencing a product represent a small fraction of the cost as compared to the cost of storing and referencing a product for "physical" stores. Marketers and strategists now must learn to make sense of the vast volume of information they are faced with on a daily basis and learn to read trends and filter garbage quickly enough to act faster than ever before. For instance, consumer goods manufacturers have spent large amounts of money in an attempt to gain insight into the likes, dislikes, needs and behaviors of their respective markets. The continued expansion of electronic commerce could also lead to downward pressure on inflation through increased competition, cost savings and changes in sellers’ pricing behavior. These trial versions are either limited time trials or with limited functionality, the former being more popular. Physical assets are not important to businesses within the eEconomy as was in the Industrial age. to investigate how the use of e-commerce assist the business functions of SMEs. As the internet opens up larger markets to take advantage of, more and more flexible competitors are entering your market, all offering better priced value propositions in order to steal market share. Information has never been perfect and accurate, as it is difficult and expensive to acquire quality information with some players having more than others. However this mentality is costing companies large unnecessary overheads making them inefficient and inflexible. This allows more fund allocation to finding out what the market is asking for and to ensuring superior customer service. E-commerce sales at these non-traditional retailers more than tripled between 2006 and 2016, while e-commerce sales at other types of businesses have also grown at a rapid pace during this time period (Table 1). A customer’s primary source of information was advertising, provided directly by the manufacturers designed to entice a potential client to buy, and through word of mouth reference from a known party, both sources being not objective and/or accurate. However this is definitely not a solution for every company. To determine the Impact of e-commerce on business performance in a business to business environment E-commerce is viewed as the electronic means of production, distribution, marketing, sale or delivery of goods and services .According to (Baker & McKenzie 2001 cited Kaynak et al 2005). A prime example of an established enterprise having difficulty competing with the newly emerging eBusinesses is that of Blockbuster vs. Netflix. The article explores the economic and social impact of e-commerce. In the past, the intangible assets helped businesses be competitive in their industry but strong emphasis was also put on their physical assets such as plants and equipment along with good management(HR), customer relations & support and IT infrastructure to achieve competitive advantage. Most vendors allow clients to download a trial version of the latest release directly online after filling out a simple questionnaire that can be later used for R&D and marketing efforts. A good example is the outsourcing of customer service to offshore providers, driving the cost down dramatically while allowing easy scalability without added cost in infrastructure, HR and training. Advancement in technology has reshaped and revamped the way business is being done. Always thinking in brick and mortar terms and being unable to process the virtual world of eCommerce. opportunities afforded by the e-commerce boom in India. This assumption has never been truer than in the internet era. First on the scene will always gain a stronghold on the market, giving it enough momentum to carry on successfully into the future. One of the basic traditional assumptions in Economics is the assumption that actors in an economy have access to ‘perfect’ information. This is easier said than done as major investments have been made in the past into the production and supply chain in order to add value to the process. Traditional companies proud of the costly infrastructure and processes implemented through years of painful implementation and careful thinking are finding themselves being out-matched by smaller, leaner companies, even startups, based on the eCommerce model. There is a shift towards using internet as a platform for firms to carryout business. Increased returns to scale are also clearly evident for companies in the information based product industries; where distribution and sale through eCommerce can bring the cost per unit to almost zero. Customers are always being bombarded with better propositions from competitors and vendors must always stay a step ahead to maintain their client base. E- commerce have good impact on markets like reduce the cost of advertisements as many customers can attract through internet, new brand can be developed, can maintain a good relationship with customers and can make customized products according to customer’s needs. Who are my competitors, and how do I need to be positioned. Today’s economy is a truly global one. 7. What roles should I play-make, sell or service-and who are my customers? E-commerce is currently growing at 30% .shopping site eBay Inc. is growing at 60%. Role of e-Commerce • Business Enabler through capacitation of:-–Distribution channels (mobile and electronic sales e.g., global travel insurance market) –Payment systems simplification (mobile and electronic sales and claims processing at negligible cost, e.g., impact on financial inclusion/micro 1 No. Impact of E-commerce on Taxation Kirti and Namrata Agrawal Research Scholar at Banasthali University, Rajasthan, INDIA Professor at NIFM, Sec 48, Faridabad, INDIA. economy, and addresses such issues as the impact of e-commerce on employment and on society as a whole, as well as its contribution to economic growth and efficiency. Customers also had very little insight about the quality, price, availability and alternative sources before making a choice in purchasing a product or soliciting a service. Not much, and it is being done everyday, putting established businesses on their knees. All rights reserved. In particular it is essentia… E-commerce is a revolution in business practices (Ohidujjaman, et al 2013). At the end it involves a great deal of work and innovative vision which needs to be shared at all levels of your enterprise. When the smoke clears and the dust settles in the end, strategy is only as good as its execution. 3. There are other platforms for displaying videos online provided by competitors to Adobe; however, as the popularity of Flash grows it is becoming more and more of an industry standard and therefore benefiting from the network effect. 1.1Review of literature includes transactions between businesses, as well as the trend toward extended enterprises and integrated businesses. SynAxiom Inc. rebrands IETP/IETP software system to NivoMax Suite. It has automated and streamlined internal processes and communications, delivering productivity and efficiency improvements. From the customer satisfaction and availability of services, online shopping is creating a major impact upon the retail stores. Employment Impact of Business-to-Consumer E-commerce 4 databases or manuals directly, thereby significantly cutting after-sales service costs and improving the quality of service. This all looks like a great opportunity for any business person looking to carve out a small piece of the market. The term ‘Perfect’ is still not applicable, but we are the closest today than we have ever been in the past. It also includes the sharing of data and information access through extranets. This allows a higher level of customer involvement, support and satisfaction. It’s time to start thinking outside the box and restructuring your business to adapt to the new market. The web is having an enormous impact on how customer-driven businesses conduct R&D, service and market their products to existing and potential clients.Having such information allows vendors to be able to offer clients exactly what they want, developing a loyal client base that is fully satisfied. E-Commerce – Impact of E-Commerce: Impact on Direct Marketing, Organisation, Manufacturing, Finance and Supply Chain Management . Blockbuster is an enterprise that has enjoyed many years of success within the market, as one of the largest video rental and sales franchises in the world. After which the cost per unit decreases dramatically compared to traditional models. Unless you are an established enterprise, in which case the online eCommerce sellers are a real dangerous threat. People can now shop online in the privacy of their own homes without ever having to leave. - SynAxiom Inc. a leading IT services provider, today announced a major rebranding of the upcoming IETP/IETP suite of products to better align with its business and vision of the software. 1. If you are not the absolute best in the industry for performing a function that can be bought from another provider, DO NOT DO IT YOURSELF. But unfortunately there is not much choice in the matter. This can force larger brick and mortar retailers to open an online division. Role of eCommerce in Business The main way in which e commerce will affect the economy, in general, is its impact on productivity and inflation. This newly constructed economic strategy will have to be translated into changes not only related to Technology but also to processes and HR. Today’s buyers and sellers are both living in an Information Age. 5.Impact on employment and labor policy:- However, in this book we will only use the term “E-Commerce“, because every business transaction finally is involved in selling or buying of products or services. The concept of try it before you buy it can truly be applied in this case. Impact of eCommerce in Today’s Business World, Virtual companies and the internet are changing traditionally accepted economic practices and making competition even fiercer than it has ever been in the past. Intellectual property added value and was considered as part of the cost of doing business but not a source of revenue to the business in itself. However the profit margins that can be leveraged through these intangibles are all minimized by the inefficiency and high cost of their physical assets. 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